Three Warriors
Three Warriors is a natural tanning brand based in Tasmania, with a focus on organic, nourishing ingredients for a natural tan without the chemical nasties.
We have been working together for over a year now, while I have also been working full time. Beginning with not much more than a logo and a font, I have helped craft a beautiful, luxury and unique brand, inspired by editorial print in women’s fashion and beauty magazines.
Their main market is discerning women in their 30’s – 50’s, who want to look after their skin with natural, skin-loving ingredients that are gentle on skin, and the earth. The brand achieves a natural, environmentally-conscious message, in a contemporary, refined way without the usual ‘eco-friendly’ tropes.
Business Outcomes
Throughout the year that I have been working with Three Warriors, I have helped them create a more cohesive and engaging brand that is widely recognised in the Australian beauty industry.
Their engagement on social media has increased through beautiful and educational content, while their retail and wholesale revenue has continued to rise with bi-weekly EDMs. They have since expanded to Europe and the US, and are stocked in David Jones, Myer and Sephora to name a few.
