The Oxford Agency


Client The Oxford Agency
Agency Hoyne Design

Collaborators
Creative Director – Andrew Hoyne
Design Director – Kirsten Gracie
Designers – Shannon King & Damien Wheeler
Copywriter – Cam Dunnett

Awards
Graphis Design Awards 2019 – Silver Winner
Sydney Design Awards 2019 – Silver Winner


With over 60 years in the property industry, The Oxford Agency is a highly-regarded real estate agency in Sydney’s east. Hoyne’s role as an agency, was to reposition and refresh their brand to cut through the increasingly competitive and turbulent property market.

We positioned Oxford, as ‘Agents for Change’ — partnering with their clients, who could feel safe and confident in moving homes, with Oxford, by their side. Refreshing their previous brand with a custom wordmark, retaining their original shield device, and a singular Yves Blue colour, was a nod to their industry history, with a contemporary, distinct flair.

My role was rolling out branding and marketing collateral, under Damain Wheeler’s exceptional guidance. We designed brand stationary, signboards, and billboards, provided suggestions on how to improve their office interiors, as well as designing their ‘Blueprint’ — a quarterly publication, full of residential and commercial insights, listings and more.